#1 International Bestselling Author Stephanie Chung releases her book Ally Leadership: How to Lead People Who Are Not Like You with Success

DALLAS, TX – Monday, Aug 12th, 2024 – Author Stephanie Chung joined the ranks of bestselling authors on Amazon with her New Book, Ally Leadership: How to Lead People Who Are Not Like You, which was released Thursday, August 8th, 2024, by Amazon.com – the nation’s #1 place to buy books.

Stephanie Chung, an innovative leader and former aviation executive, has successfully launched her groundbreaking new book, Ally Leadership: How to Lead People Who Are Not Like You. This insightful work, which reached bestseller status on its release day, provides a fresh perspective on leadership in today’s multifaceted corporate landscape. Drawing from her extensive experience as the first African-American president in private aviation, Chung tackles the challenges of leading a diverse, multi-generational workforce. The book emphasizes the necessity of transcending traditional leadership methods to embrace inclusivity and authenticity. With proven strategies for navigating complex workplace dynamics, Chung’s work is essential for leaders seeking to foster an environment where every team member feels valued and empowered. As a celebrated global speaker and an award-winning business executive, Chung’s expertise and passion for innovative leadership shine through every page, offering a visionary roadmap for leaders committed to transformational change.

Elite Online Publishing Published, Promoted and Reached #1 International Bestseller in NINE categories in the US, Canada, & Australia. Including Business Diversity & Inclusion eBooks, Human Resources & Personnel, Human Resources & Personnel Management, Business Management, and Communication in Management in the US. Business Diversity & Inclusion eBooks in CA. Business Communication, Human Resources & Personnel Management, and Business Diversity & Inclusion eBooks in AU. She also achieved NINE #1 Hot New Release Categories in the US and Australia.

ABOUT THE BOOK

In Ally Leadership, Stephanie Chung addresses a critical challenge facing today’s leaders: leading a divergent, multi-generational workforce effectively.

This book is not about traditional leadership; it’s about revolutionizing leadership practices to transcend categories of race, gender, sexual orientation, different abilities, and age—a critical shift that affects everyone.

Here, leaders will find a comprehensive guide to mastering Ally Leadership, an essential skill in today’s modern workplace.

 Read on to discover:

• how to steer clear of cancel culture with practical advice for leading with authenticity in a society that is quick to judge
• the power of multifaceted leadership and how embracing diversity can enhance your leadership capabilities
• proven strategies for inclusivity with insights for more effectively leading people who are not like you
• how to balance compassion and profit while maintaining business goals and being empathetic
• how to navigate complex conversations to handle sensitive workplace issues gracefully and confidently

Ally Leadership is a roadmap for leaders who aspire to create an environment where every individual feels valued and empowered to get the job done. It’s a call to action for leaders who want to be not just bosses but true crusaders in the workplace.

ABOUT THE AUTHOR
Stephanie Chung is a dynamic author and a powerhouse in business growth and human capital management, with over thirty years of experience. Renowned for her ability to turn challenges into opportunities, Stephanie has transformed growing businesses into thriving success stories. As the former Chief Growth Officer for Wheels Up, she drove a growth strategy that elevated revenues and expanded market reach, significantly increasing diverse membership. Stephanie also made history as the first African American to lead a private jet company, JetSuite, where her visionary leadership transformed the company into a symbol of luxury and excellence, earning accolades like the Human Rights Campaign’s Best Places to Work and Dallas Business Journal’s 100 Fastest Growing Private Companies. Her illustrious career also includes pivotal roles at American Airlines, Flexjet, and Bombardier Aerospace, where she successfully engineered revenue generation strategies.

Beyond the boardroom, Stephanie is a dedicated advocate, serving on the Make-A-Wish Board and the Advisory Council for the National Business Aviation Association. She is a member of Business Executives for National Security (BENS), collaborating with senior national security leaders from the Department of Defense, to address the nation’s pressing security challenges. Her contributions have earned her recognition as one of Adweek’s “Women Trailblazers” and Ebony’s Power 100. A captivating keynote speaker, Stephanie’s influence transcends borders, with her work translated into sixty languages. Her journey exemplifies strategic thinking, resilience, and unwavering dedication to excellence.

For More Visit StephanieChung.com

ABOUT ELITE ONLINE PUBLISHING 

This book was published by Elite Online Publishing, Authority In Every Word. Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They, along with their team of experienced publishers, deliver a high-touch and high-impact experience for creating, publishing, and marketing bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a bestselling author. No matter where you are in the book writing process, Elite Online Publishing is your partner for creating, publishing, and marketing your bestselling book. For more information, visit eliteonlinepublishing.com and tune into the Elite Expert Insider Podcast and the Elite Publishing Podcast.

A donation was made in Stephanie Chung’s name on behalf of Elite Online Publishing to sponsor a child at the Barbara Bush Literacy Foundation—the child will receive 6 books of their choice provided by the foundation. An additional donation was made to Dolly Parton’s Imagination Library, providing an Imagination Library book to a child each month for one year!

Step 1: Find Your Word Count

Start by opening your Word document and locating the word count at the bottom left of your screen. This number will be the foundation of your page count calculation.

Step 2: Choose Your Book’s Trim Size

The trim size of your book dictates how many words fit on each page. Common trim sizes include:

Fiction: 5″ × 8″ or 5.5″ × 8.5″
Nonfiction: 6″ × 9″

Larger format books often use the same text block sizes as these standard trim sizes, so you can use the same formulas for a rough estimate.

 Step 3: Use Our Easy Formula

We’ve typeset countless books and have developed reliable formulas to calculate page count based on your book’s trim size and type size. Here’s how to do it:

For a 5″ × 8″ Book:

• -10 pt type: Divide your word count by 400
• 11 pt type: Divide your word count by 350
• 12 pt type: Divide your word count by 300

For a 5.5″ × 8.5″ Book:

• 10 pt type: Divide your word count by 475
• 11 pt type: Divide your word count by 425
• 12 pt type: Divide your word count by 350

For a 6″ × 9″ Book:

• 10 pt type: Divide your word count by 600
• 11 pt type: Divide your word count by 500
• 12 pt type: Divide your word count by 425

These formulas are based on setting 10,000 words in Minion (a commonly used serif typeface in InDesign), with standard page margins.

Step 4: Calculate Front and Back Matter Pages

Next, consider the pages that aren’t part of your main word count. These include:

• Half title
• Title page
• Copyright page
•  Dedication
• Quote or epigraph
• Contents
• List of illustrations
• Foreword
• Preface
• Acknowledgements
• Introduction
• Appendices
• Endnotes
• Glossary
• Bibliography
• References
• Index

Note the number of pages you’ll need for these sections.

Step 5: Estimate Pages for Images

If your book includes illustrations, photos, diagrams, charts, or tables, you’ll need to account for these as well. Here’s a quick way to estimate:

• 5 full-page images = 5 pages
• 20 half-page images = 10 pages
• 4 quarter-page images = 1 page

Add these to your total page count.

Final Calculation

Combine your text pages, front and back matter pages, and image pages for your total book page count.

Calculating your book’s page count is an essential step in the publishing process. By following these simple steps, you can accurately estimate your book’s length and plan accordingly. Remember, understanding these details not only helps with budgeting but also gives you a clear vision of your book’s final form. Remember, writing your book is just the beginning. Watch our master class on having a successful book launch. 

FAQ

How do I find the word count in my Word document?
To find your word count in a Word document, simply open the document and look at the bottom left of your screen. The word count is displayed there, providing the foundation for calculating your book’s page count.

What is a trim size and why is it important for calculating page count?
Trim size refers to the dimensions of your book. It’s important because it dictates how many words can fit on each page. Common trim sizes include 5″ × 8″ and 5.5″ × 8.5″ for fiction and 6″ × 9″ for nonfiction. Choosing the right trim size helps ensure your book looks professional and is easy to read.

How do I use the formulas to calculate my book’s page count?
To calculate your book’s page count, use the word count from your document and divide it by the appropriate number based on your trim size and type size. For example, for a 6″ × 9″ book with 12 pt type, divide your word count by 425. This formula helps estimate how many pages your book will have.

What should I include in my front and back matter page count?
Front and back matter pages include sections like the half title, title page, copyright page, dedication, contents, foreword, preface, acknowledgements, introduction, appendices, endnotes, glossary, bibliography, references, and index. Make a note of the number of pages you’ll need for these sections and add them to your total page count.

We are excited to announce the new book by Stephanie Chung, Ally Leadership: How to Lead People Who Are Not Like You.

TODAY ONLY, the Kindle eBook is only $2.99. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the regular price.

Click to Buy Now and share this link:  https://geni.us/allyleadership 

ABOUT THE BOOK

In Ally Leadership, Stephanie Chung, a groundbreaking aviation executive and the first African-American president in private aviation, addresses a critical challenge facing today’s leaders: leading a divergent, multi-generational workforce effectively.

This book is not just about traditional leadership; it’s about revolutionizing leadership practices to be more effective in a rapidly changing corporate world. This issue transcends categories of race, gender, sexual orientation, different abilities, and age – it’s a universal concern that affects everyone.

The Essence of Ally Leadership Revealed

Chung’s book offers a comprehensive guide to mastering Ally Leadership, an essential skill in today’s modern workplace.

Readers will discover:

• Steering Clear of Cancel Culture: The book offers practical advice for leading with authenticity in a society that is quick to judge.
• The Power of Multifaceted Leadership: Stephanie Chung demonstrates how embracing diversity can enhance leadership capabilities.
• Proven Strategies for Inclusivity: Drawing from her extensive experience, she presents strategies for leading people who are not like you more effectively.
• Balancing Compassion and Profit: The book guides leaders on maintaining business goals while being empathetic.
• Navigating Complex Conversations: Chung provides insights into handling sensitive workplace issues gracefully and confidently.

Authority and Experience as a Foundation

Chung’s background as an award-winning business executive, board member, and top-ranked global speaker, coupled with her history-making role in aviation, provides her with a unique perspective on leadership. Her experiences form the backbone of this book, offering readers not just theories but tested solutions and insights.

A Vision for Revolutionary Leadership

Ally Leadership is more than a book; it’s a roadmap for leaders who aspire to create an environment where every individual feels valued and empowered to get the job done. It’s a call to action for leaders who want to be not just bosses but true crusaders in the workplace. Stephanie Chung invites readers to join her in transforming leadership for a better, more illuminatory tomorrow.

ABOUT THE AUTHOR

Stephanie Chung is a trailblazing leader, renowned for her strategic acumen and commitment to diversity. With over 30 years of experience in executive roles, Stephanie has orchestrated remarkable results within every organization she’s worked with. As the first African American to lead a private jet company, she transformed JetSuite into a symbol of luxury and excellence, earning recognition from prestigious publications like Robb Report and Forbes Magazine.

Stephanie’s influence extends beyond the boardroom; she serves on the Make-A-Wish Board and collaborates with senior national security leaders through Business Executives for National Security (BENS). A sought-after keynote speaker and prolific author whose work has been translated into 60 different languages, Stephanie’s insights have inspired audiences worldwide, making her a true visionary in business and beyond.

Click Here to get your copy for only $2.99 today.

Watch the Book Trailer Video

Sign Up for Stephanie’s Mailing List

Follow Her on Instagram

Follow Her on TikTok

Connect with her on LinkedIn

Apply to work with Elite Online Publishing to publish your book.

Mistake 1: Not Understanding Different Types of Publishers

One of the most common mistakes authors make is not understanding the various types of publishers available. Traditional publishers, vanity presses, and self-publishing platforms each have their unique processes, benefits, and drawbacks. Traditional publishers typically offer the most support but can be difficult to secure without an agent and they have most of the creative control. Vanity presses often promise more than they deliver, charging high fees for services that may not lead to successful book sales. Self-publishing offers control and higher royalties but requires a significant investment of time and effort. Authors must research and understand these options to choose the best fit for their needs.

Mistake 2: Losing Publishing Control and Rights

Publishing contracts can be tricky to understand, and it feels easier to just trust who you are working with that everything will work out. However, there is so much you need to know! Most publishing contracts leave the rights to make changes to the book, create new editions, control how many books are printed and when completely up to the publishing company. This means that as an author, your book is owned by someone else and they get to make all those decisions. 

Mistake 3: Overlooking the Importance of Marketing

Many authors believe that once their book is published, it will sell itself. Unfortunately, this is rarely the case. Marketing is crucial to a book’s success, and authors need to be proactive in promoting their work. This includes building an author platform, engaging with readers on social media, and utilizing various marketing strategies. Some publishers provide marketing support, but it’s often not enough. Authors must be prepared to invest time and resources into marketing to ensure their book reaches its intended audience. Here at Elite Online Publishing, we have put a focus on helping our authors with every step of this process. Watch our video to learn more about marketing your book.

Mistake 4: Speed Over Quality

Many authors are eager to see their work in print and rush through the publishing process. While the excitement is understandable, prioritizing speed over quality can lead to significant issues. Hastily edited manuscripts, poorly designed covers, and inadequate formatting can detract from your book’s professionalism and reader appeal. It’s crucial to take the time needed for thorough editing, professional cover design, and proper formatting. Quality should never be compromised for the sake of a quick release. A well-polished book not only enhances your reputation as an author but also increases the chances of positive reviews and long-term success. Remember, the effort you put into perfecting your book will be reflected in the final product and your readers’ experience.

Mistake 5: Underestimating the Costs Involved

Publishing a book can be expensive, especially when considering editing, cover design, printing, and marketing costs. Authors may be surprised by the hidden fees associated with certain publishers, particularly vanity presses. It’s essential to create a realistic budget and understand all potential expenses before signing any agreements. This helps avoid financial strain and ensures that the book project remains viable.

Mistake 6: Lacking Long-Term Vision

Publishing a book is not just about the immediate release; it’s about building a long-term career. Authors should have a clear vision of their goals and how their book fits into their overall career strategy. This includes considering future projects, audience growth, and brand development. Choosing a publisher that aligns with these long-term goals is essential for sustained success.

By understanding and avoiding these common mistakes, authors can make more informed decisions, protect their interests, and set themselves up for a successful publishing experience. Whether you’re a first-time author or looking to improve your publishing journey, taking these lessons to heart will help you achieve your literary goals. If you are ready to learn how to maintain control, rights, and royalties when publishing your book, reach out to Elite Online Publishing!

FAQ

What are the different types of publishers, and how do I choose the right one?
There are three main types of publishers: traditional publishers, vanity presses, and self-publishing platforms. Traditional publishers offer extensive support but require an agent and usually retain creative control. Vanity presses charge high fees for services that may not guarantee successful sales. Self-publishing gives you control and higher royalties but demands significant time and effort. Researching each option and aligning it with your needs and goals is crucial to making an informed decision.

How can I ensure I retain control and rights to my book?
Carefully review and understand your publishing contract before signing. Look for clauses that outline who has the rights to make changes, create new editions, and control printing. If the contract heavily favors the publisher, negotiate for more balanced terms or consider other publishers. Retaining control and rights ensures you have a say in your book’s future.

Why is marketing important for my book, and how can I effectively promote it?
Marketing is essential because it increases your book’s visibility and sales. Without effective marketing, even the best books can go unnoticed. Build an author platform, engage with readers on social media, and use various marketing strategies like book tours, press releases, and collaborations. At Elite Online Publishing, we support authors through every step of this process to ensure their books reach the right audience.

What are the hidden costs involved in publishing a book?
 Publishing a book involves costs for editing, cover design, printing, and marketing. Vanity presses may have additional hidden fees. It’s important to create a detailed budget that includes all potential expenses. This helps avoid financial surprises and ensures your project remains feasible. Be transparent about costs and understand the financial commitment before proceeding.

How can I build a long-term vision for my writing career?
Building a long-term vision involves more than just publishing a single book. Consider your overall career goals, future projects, and audience growth. Develop a brand that reflects your unique voice and aligns with your aspirations. Choose a publisher that supports your long-term vision and helps you build a sustainable writing career. Think beyond the immediate release and plan for future opportunities and growth.

The publishing industry has experienced significant transformations over the past decade, driven by technological advancements and changing reader preferences. One of the biggest shifts is the rise of self-publishing, which has empowered authors to take control of their publishing journey. In this blog post, we’ll explore the key changes in the publishing industry and highlight the power and benefits of self-publishing compared to traditional publishing.

The Rise of Self-Publishing

Self-publishing has grown exponentially, thanks to the accessibility and affordability of digital platforms. Authors no longer need to rely solely on traditional publishers to bring their books to market. Platforms like Amazon Kindle Direct Publishing (KDP), IngramSpark, and Smashwords have made it possible for authors to publish their work independently, reaching global audiences with just a few clicks.

Benefits of Self-Publishing:

• Creative Control:  Self-publishing allows authors complete creative control over their work. You can decide on the content, cover design, formatting, and pricing without the constraints often imposed by traditional publishers.
• Publishing Timeline: You control the timeline, from writing and editing to publishing and marketing. This flexibility allows for a quicker release, enabling you to respond to market trends and reader demands more effectively.
• Higher Royalties: Self-published authors typically earn higher royalties compared to those in traditional publishing. Platforms like Amazon KDP offer up to 70% royalties on eBook sales, significantly more than the 10-15% often offered by traditional publishers. By selling directly to readers through your website or other platforms, you can retain a larger portion of your earnings, maximizing your revenue potential.
• Global Reach: Self-publishing platforms provide global distribution, allowing your book to be available to readers worldwide. This eliminates the geographical limitations often faced in traditional publishing. Digital formats ensure your book is accessible on various devices, from eReaders to smartphones, catering to the preferences of modern readers.

Tips for Self-Publishing:

Just because it’s called “self” publishing, doesn’t mean you have to do it alone. There are small companies like Elite Online Publishing that have experience and expertise in helping author self publishing in a frustration free and successful way. It’s a lot to learn and navigate on your own and you need support in order to do it well!

Traditional Publishing

While self-publishing offers numerous advantages, traditional publishing still holds significant value for many authors. Established publishers provide a range of services that can be beneficial, especially for those seeking to leverage their expertise and resources.

Benefits of Traditional Publishing:

Professional Support: Traditional publishers offer professional editing, cover design, and formatting services, ensuring your book meets high-quality standards. They have established marketing and distribution networks, which can enhance your book’s visibility and reach, often securing placements in bookstores and media outlets.

Industry Credibility: Being published by a reputable publishing house can add a level of prestige and recognition to your work, which can be advantageous for securing speaking engagements, media coverage, and literary awards. Many traditional publishers work with literary agents who can negotiate favorable contracts and provide valuable industry insights.

Keep in mind that traditional publishers may not always reprint books or provide adequate marketing support, even for previously successful authors. Authors often lose control over their intellectual property and book rights. This lack of control can be frustrating for authors who want to keep their book relevant and accessible.

Navigating the Choice:

Choosing between self-publishing and traditional publishing depends on your goals, resources, and preferences as an author. Here are some factors to consider:

Goals: If you prioritize creative control, higher royalties, and a faster publishing timeline, self-publishing might be the better option. If you seek professional support, industry credibility, and established distribution channels, traditional publishing could be more suitable.

Resources: Assess your ability to invest time and money into the publishing process. Self-publishing requires a more hands-on approach, while traditional publishing provides structured support.

Audience: Consider where your target audience is most likely to discover your book. Self-publishing excels in digital spaces, while traditional publishing can offer more visibility in physical bookstores and libraries.

The publishing industry is changing, offering more opportunities than ever for authors to share their stories with the world. Whether you choose self-publishing or traditional publishing, understanding the benefits and challenges of each path will help you make an informed decision that aligns with your goals and aspirations. Embrace the power of these evolving publishing models to bring your book to life and reach your readers effectively.

Ultimately, the best publishing route depends on individual needs, goals, and resources. Traditional publishing might offer prestige, while self-publishing and hybrid publishing offer more control and earning potential. If you’re someone who loves complete autonomy and is ready to invest time and effort, DIY might be your path.

Elite Online Publishing stands out for those seeking a high-end, concierge service that combines the benefits of self-publishing with professional support. As more authors pivot towards maintaining control over their work, self-publishing continues to rise in popularity.

Are you ready to take the next step in your publishing journey? At Elite Online Publishing, we are committed to helping you create, publish, and market your book to become a bestseller.

FAQ

What are the initial costs associated with self-publishing? Initial costs for self-publishing can vary widely but typically include expenses for editing, cover design, formatting, and marketing. Some authors also invest in professional services to ensure their book meets industry standards. We recommend partnering with experts like us, who can help you navigate self publishing and make sure you are getting the best. 

How long does it take to self-publish a book? The timeline for self-publishing depends on various factors, including the length of the book, the level of editing required, and the author’s schedule. On average, it can take anywhere from a few months to a year to complete the self-publishing process.

Can self-published books win literary awards? Yes, self-published books can and do win literary awards. While traditional publishers often dominate major literary awards, there are numerous awards specifically for self-published works, and many general awards are open to all authors. Learn more about book awards here! 

How do I market my self-published book? Effective marketing strategies for self-published books include building an author platform, utilizing social media, running targeted advertising campaigns, leveraging email marketing, creating a book launch team, and engaging with your audience through blogs and podcasts.

#1 International Bestselling Author Maurice C. Cook releases his book 

Unlikely Texas Ranger: You Be the Judge with Success

Houston, TX– Monday, July 22, 2024 – Author Maurice C. Cook joined the ranks of bestselling authors on Amazon with his New Book, Unlikely Texas Ranger: You Be the Judge which was released Tuesday, July 16, 2024, by Amazon.com – the nation’s #1 place to buy books.

Maurice C. Cook, a renowned figure in Texas law enforcement, is thrilled to announce the triumphant launch of his new memoir, “Unlikely Texas Ranger: You Be the Judge,” which has soared to the #1 bestseller position on Amazon. This compelling book takes readers through Cook’s inspiring journey from modest beginnings in small-town Texas to becoming the Chief of the Texas Rangers. With vivid storytelling, Cook shares his path of resilience, determination, and dedication to justice, offering a captivating look at his life and career. “Unlikely Texas Ranger” is an engaging narrative that invites readers to explore the remarkable experiences of a true Texas legend and to draw their own conclusions about his extraordinary story. Join Maurice C. Cook on this fascinating journey and discover the essence of what it means to be a Texas Ranger.

Elite Online Publishing Published, Promoted and Reached #1 International Bestseller in FIVE categories in the United States and Australia. Including Biographies of the Air Force and Urban, State & Local Government Law in the US. Administrative Law, Southwestern United States History, and Urban, State & Local Government Law in Australia. He also achieved FIVE #1 Hot New Release Categories in the United States and Australia.

ABOUT THE BOOK

In this gripping memoir, Maurice C. Cook takes us on an extraordinary journey from the humble beginnings of small-town Texas to the pinnacle of law enforcement as the Chief of the Texas Rangers. A true American hero, Cook’s life story is a testament to resilience, determination, and unwavering commitment to justice.

With a backdrop of the Texas heartland, Unlikely Texas Ranger is a captivating narrative that keeps you on the edge of your seat. Cook’s rich storytelling brings his experiences to life in a tale of rising the ranks against all odds, upholding justice, and being on the frontlines of some of the most intense moments of United States contemporary history, including the infamous Waco Seige of 1993. 

Unlikely Texas Ranger is more than just a memoir; it’s a testament to the power of determination, the pursuit of justice, and the indomitable spirit of a true Texas legend. Join Maurice C. Cook on a journey through his remarkable life, and discover what it truly means to be a Texas Ranger. And what is that meaning, exactly?

YOU BE THE JUDGE!

ABOUT THE AUTHOR
Maurice C. Cook is a distinguished figure in Texas law enforcement and military service. Currently serving as the Sheriff of Bastrop County, Texas, Cook is the proud former Chief of the Texas Rangers and a United States Air Force veteran who served in the Vietnam War. 

Cook’s notable Texas law enforcement career includes but is not limited to being a Highway Patrol officer, a Houston Intelligence Agent, working in the Motor Vehicle Theft Service, graduating the FBI National Academy, and, of course, being a Texas Ranger, where his leadership skills and commitment to justice led him to serve as their Chief until his retirement from the department in 1996. His debut memoir, Unlikely Texas Ranger: You Be the Judge, details the riveting points of his life and career. 

He also holds several higher education degrees—a BS from Sam Houston State University, a MA from Stephen F. Austin University, and a JD from Thurgood Marshall School of Law with a JD, culminating in him being a licensed attorney and teaching Criminal Justice courses at Alvin Community College. 

When not fulfilling his Sheriff duties, Cook likes to spend time with his family and friends. He can usually be found either on his ranch tending to his cows or working on his collection of antique cars. He enjoys a good Hallmark movie from time to time.

ABOUT ELITE ONLINE PUBLISHING 

This book was published by Elite Online Publishing, Authority In Every Word. Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They, along with their team of experienced publishers, deliver a high-touch and high-impact experience for creating, publishing, and marketing bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a bestselling author. No matter where you are in the book writing process, Elite Online Publishing is your partner for creating, publishing and marketing your bestselling book. For more information, visit eliteonlinepublishing.com and tune into the Elite Expert Insider Podcast and the Elite Publishing Podcast.

A donation was made in Maurice C. Cook’s name on behalf of Elite Online Publishing to sponsor a child at the Barbara Bush Literacy Foundation—the child will receive six books of their choice provided by the foundation. An additional donation was made to Dolly Parton’s Imagination Library, providing an Imagination Library book to a child each month for one year!

Social Media Content

Social media is a powerful platform for reaching and engaging with your audience. Your book provides a wealth of material that can be transformed into bite-sized social media content.

• Create Shareable Quotes: Pull out memorable quotes or impactful statements from your book and turn them into visually appealing graphics. Tools like Canva can help you design eye-catching social media posts.
• Develop Themed Series: Use chapters or key themes from your book to create a series of posts. This could be a weekly feature where you dive into different aspects of your book.
• Engage with Visual Content: Share images, illustrations, or infographics that relate to your book’s content. Visual content is more likely to catch the eye and encourage engagement.

By consistently sharing content from your book, you keep your audience engaged and remind them of the value your book offers.

Blog Posts

Blogging is an excellent way to delve deeper into the topics covered in your book and drive traffic to your website. Break down chapters into blog articles: 

• Summarize Key Chapters: Turn each chapter of your book into a detailed blog post. Summarize the main points and expand on them with additional insights or related information.
• Create How-To Guides: If your book offers practical advice, transform this content into how-to guides or tutorials. This provides immediate value to your readers and positions you as an expert in your field.
• Interview Features: Write blog posts featuring interviews with characters (for fiction) or experts and influencers who contributed to your book (for non-fiction). This adds depth and context to your content.

Regularly updating your blog with content from your book not only helps in SEO but also keeps your audience coming back for more.

Video Content

Video content is highly engaging and can bring your book to life in a dynamic way. Transform chapters or key themes into video series:

• Create Video Summaries: Record short videos summarizing each chapter or key sections of your book. This helps to engage those who prefer visual content.
• Host Live Q&A Sessions: Use platforms like Instagram Live, Facebook Live, or YouTube to host Q&A sessions where you discuss your book and answer questions from your audience.
• Create Tutorials or Workshops: If your book provides educational content, create video tutorials or workshops. This not only repurposes your content but also adds significant value to your audience.

By repurposing your book into video content, you can reach a broader audience and offer a more interactive experience.

Podcasts and Audio Content

With the growing popularity of podcasts, turning your book content into audio format can significantly expand your reach. Launch your own podcast or apply to be guest on other podcasts:

• Read Excerpts: Create episodes where you read excerpts from your book, adding commentary or insights.
• Discuss Themes and Topics:Dedicate each episode to discussing the themes or topics covered in your book. Invite guest speakers to add different perspectives.
• Offer Bonus Content: Share behind-the-scenes stories, author insights, or additional content that didn’t make it into the book.

Audio content allows you to connect with your audience in a personal and engaging way, making your book more accessible.

Just Start, You Have Everything You Need

Repurposing your book content is a smart and efficient way to maximize your marketing efforts. Creating content or showing up online may feel overwhelming, but you already have everything you need in your book to get started. Just start! By transforming your book into social media posts, blog articles, videos, and podcasts, you can continuously engage with your audience and expand your reach. Start repurposing today to leverage the full potential of your book and grow your brand.

For more insights and strategies on repurposing your content and growing your brand, stay tuned to our upcoming newsletter! Aren’t Subscribed? Fill out this form and also get a FREE Social Media Content Calendar for Authors: https://eliteonlinepublishing.com/

FAQ

How often should I post repurposed content on social media?
Aim for consistency. Posting 2-3 times a week can keep your audience engaged without overwhelming them.

Can I repurpose the same content across different platforms?
Yes, but tailor it to fit each platform’s format and audience preferences for better engagement.

What tools can help me repurpose my book content?
Tools like Canva for graphics, WordPress for blogging, and AI tools like chatgpt to help you breakdown your book into topics and ideas.

TODAY ONLY, the Kindle eBook is only $2.99. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the regular price.

Share this link:  https://geni.us/texasranger.

ABOUT THE BOOK

In this gripping memoir, Maurice C. Cook takes us on an extraordinary journey from the humble beginnings of small-town Texas to the pinnacle of law enforcement as the Chief of the Texas Rangers. A true American hero, Cook’s life story is a testament to resilience, determination, and unwavering commitment to justice.

With a backdrop of the Texas heartland, Unlikely Texas Ranger is a captivating narrative that keeps you on the edge of your seat. Cook’s rich storytelling brings his experiences to life in a tale of rising the ranks against all odds, upholding justice, and being on the frontlines of some of the most intense moments of United States contemporary history, including the infamous Waco Seige of 1993. 

Unlikely Texas Ranger is more than just a memoir; it’s a testament to the power of determination, the pursuit of justice, and the indomitable spirit of a true Texas legend. Join Maurice C. Cook on a journey through his remarkable life, and discover what it truly means to be a Texas Ranger. And what is that meaning, exactly?

YOU BE THE JUDGE!

ABOUT THE AUTHOR

Maurice C. Cook is a distinguished figure in Texas law enforcement and military service. Currently serving as the Sheriff of Bastrop County, Texas, Cook is the proud former Chief of the Texas Rangers and a United States Air Force veteran who served in the Vietnam War. He is also a licensed attorney, holding a JD degree from Thurgood Marshall School of Law. 

When not fulfilling his Sheriff duties, Cook likes to spend time with his family and friends. He can usually be found either on his ranch tending to his cows or working on his collection of antique cars. He enjoys a good Hallmark movie from time to time. 

Click Here to get your copy for only $2.99 today.

PS—It would be a super extra favor to the author if you had the time to write a review of the book on Amazon. We would like feedback on what you thought about the book and the biggest benefit you received from it.

Click Here to leave a review.

If you want to publish with us fill out our author submission form.

Top Mistakes to Avoid 

Neglecting Pre-Launch Marketing

One of the biggest mistakes authors make is neglecting pre-launch marketing. The weeks leading up to your book release are crucial for building anticipation and excitement. Pre-launch marketing helps you establish a buzz and generate interest among your target audience. By starting your marketing efforts early, you’ll create a sense of anticipation and excitement that can translate into strong initial sales. Don’t make this mistake; start early and build momentum. Here’s how: 

• Create a Pre-Launch Plan: Outline your marketing activities leading up to the launch. This can include teaser content, cover reveals, and countdowns.
• Engage Your Audience: Use social media, email newsletters, and your website to engage with your audience. Share behind-the-scenes insights, snippets from your book, and personal stories to build a connection.
• Utilize Influencers and Bloggers: Partner with influencers and bloggers in your niche to help spread the word. Their endorsement can significantly amplify your reach.

P.S. In order to have your book launched by the holidays this year, you need to get started NOW! Reach out if you’re ready to become a #1 Bestselling Author! 

Overlooking the Importance of a Launch Team

Another common mistake is overlooking the importance of a launch team. A launch team consists of dedicated readers and supporters who help promote your book before and during its release. They are your brand ambassadors, spreading the word and building excitment. A strong launch team can significantly boost your book’s visibility and credibility, leading to better sales and wider reach. Let’s assemble a dedicated launch team:

• Recruit Enthusiastic Members: Reach out to your most engaged readers, friends, family, and fellow authors to join your launch team. Offer them early access to your book in exchange for their support.
• Provide Clear Instructions: Give your launch team clear instructions on how they can help. This can include writing reviews, sharing your book on social media, and participating in online events.
• Reward Their Efforts: Show appreciation for your launch team’s efforts. Offer exclusive content, behind-the-scenes access, or special gifts as a token of gratitude.

Not Optimizing Your Online Presence

You have endless space of online real estate to showcase your brand and your book. Often, authors fail because they don’t take advantage of this space. So, consider your online presence, aka your virtual first impression. By optimizing your book’s online presence, you increase the chances of attracting and converting potential readers who are browsing online. Start here:

• Optimize Your Book Page: Ensure your book page on platforms like Amazon is optimized with a compelling description, high-quality cover image, and relevant keywords. Include an engaging author bio and professional author photo.
• Leverage SEO Techniques: Use search engine optimization (SEO) techniques to improve your book’s visibility. This includes using keywords related to your book’s genre and themes in your book description and metadata.
• Create Engaging Visuals: Invest in high-quality visuals, including your book cover and promotional graphics. Visual content is more likely to attract attention and entice potential readers.

Visualize Your Success

Launching a book successfully requires careful planning and execution. In order to be successful you need to believe in the reality you are creating for your self and your book. Take these common mistakes—neglecting pre-launch marketing, overlooking the importance of a launch team, and failing to optimize your book’s online presence— and reframe them as you visualize your successful pre-launch marketing, team, and online presence. Take the time to learn and implement these strategies to help significantly enhance your chances of a successful launch. Remember, the key to a successful book launch lies in building anticipation, leveraging support, and making your book easily discoverable online. 

FAQ

How far in advance should I start my pre-launch marketing?
Ideally, start your pre-launch marketing at least 6-8 weeks before your book’s release date to build sufficient buzz and anticipation. However, if you want true success, start posting about your book and building anticipation as soon as you decide your going to write it. Write about the process of creating your title and cover in a blog or social media post, take your audience on a day in the life of an author as you work on writing your book, etc.

What should I include in my book’s online presence optimization?
Focus on a compelling book description, high-quality cover image, relevant keywords, engaging author bio, and professional author photo.

Why is video content important for authors and entrepreneurs?
Video content is engaging, helps convey your message dynamically, and can reach a broader audience through platforms like YouTube, Instagram, and TikTok.

How can I effectively manage my launch team?
Provide clear instructions, maintain regular communication, and show appreciation for their efforts with exclusive content or special gifts. We have an entire course about this, if you want to learn more! 

For more insights and strategies on leveraging your book to build your brand and business, stay tuned to our upcoming blogs!

Content marketing is more than just a buzzword; it’s a vital strategy for authors and entrepreneurs looking to build their brand and grow their business. But what exactly is content marketing, and how can it help you leverage your book as a powerful marketing tool? The future of content marketing for authors involves creating and sharing valuable, relevant content to attract and engage your target audience. Whether through blog posts, videos, social media, or podcasts, the goal is to provide value that fosters trust and loyalty among your audience. Think of it this way, you already have everything you need in your book to create tons of content for other platforms. The more you post online, the more searchable you are, and the closer you are to finding your ideal clients and building your business. 

Embracing the Future: Trends in Content Marketing

As the book marketing world continues to evolve, staying ahead of content marketing trends is crucial for maintaining a competitive edge. If you want to use your book to grow your business, you need to learn the most effective ways to use your content as marketing. Here are some key trends shaping the future of content marketing for authors and entrepreneurs:

• Artificial Intelligence and Automation

Artificial Intelligence (AI) is revolutionizing content marketing. AI tools can help you create content faster and more efficiently, from generating blog posts to personalizing email marketing campaigns. Automation tools streamline distribution, ensuring your content reaches the right audience at the right time, maximizing engagement and conversions.

• Personalized Content Experiences

Delivering personalized content experiences is becoming increasingly important. By leveraging data analytics, you can gain insights into your audience’s behavior and preferences. This allows you to tailor your content to individual needs, enhancing connection and loyalty. Personalized recommendations, dynamic website content, and targeted email campaigns can all contribute to a more engaging and effective content strategy.

• Video Content Dominance

Video content is a powerful medium for engaging your audience. Short-form videos, live streams, and interactive video content are becoming staples in content marketing strategies. Platforms like TikTok, Instagram Reels, and YouTube Shorts highlight the importance of quick, captivating content. For authors and entrepreneurs, video can bring your book and brand to life, offering a dynamic way to connect with your audience.

• Voice Search and Audio Content

With the rise of smart speakers and voice assistants, optimizing content for voice search is essential. Additionally, audio content such as podcasts and audiobooks continues to grow in popularity. These formats provide opportunities to reach your audience in new and engaging ways, whether during commutes, workouts, or other activities.

• Interactive and Immersive Content

Interactive content, such as quizzes, polls, and infographics, encourages active participation and increases engagement. Immersive experiences, including augmented reality (AR) and virtual reality (VR), are becoming more accessible, allowing you to create memorable, impactful content that stands out in a crowded digital space.

• Sustainability and Ethical Marketing

Modern consumers value sustainability and ethical practices. Reflecting these values in your content marketing can build trust and loyalty. Transparently communicating your efforts in sustainability and social responsibility resonates strongly with today’s conscientious consumers.

• Content Diversification and Repurposing

Diversifying your content formats and repurposing existing content are key strategies for maximizing reach and engagement. A single piece of content can be transformed into blog posts, social media updates, videos, and more. This approach extends the lifespan of your content and ensures it reaches different segments of your audience.

Key Elements of Effective Content Marketing

To implement these trends successfully, focus on these key elements:

1. Compelling Headlines and Visual Appeal
2. Informative and Valuable Content
3. Clear Calls-to-Action (CTAs)
4. Building Credibility

The future of content marketing for authors and entrepreneurs is filled with exciting opportunities. By embracing new technologies, prioritizing personalization, and aligning with consumer values, you can create compelling content that drives engagement and builds lasting relationships. Stay adaptable and continuously evolve your content marketing approach to meet the ever-changing demands of the digital world.

FAQ

How can AI help in content creation?
AI tools can generate content, personalize email campaigns, and analyze data to optimize your marketing strategy, making content creation more efficient.

What are the benefits of personalized content?
Personalized content enhances user engagement, builds loyalty, and increases conversion rates by catering to individual preferences and needs.

Why is video content important for authors and entrepreneurs?
Video content is engaging, helps convey your message dynamically, and can reach a broader audience through platforms like YouTube, Instagram, and TikTok.

How can I ensure my content marketing is ethical?
Focus on transparency, sustainability, and social responsibility. Communicate your values and efforts clearly to build trust with your audience.

For more insights and strategies on leveraging your book to build your brand and business, stay tuned to our upcoming blogs!