There will be an incredible line-up of authors joining hosts RichFahle & JeffreyBrown from PBS Newshour. You can watch PBS books live-streaming on Facebook & pbsbooks.org from the Library of Congress National Book Festival at the Convention Center in Washington, DC. Tune in from 11am-5pm EST as they interview authors from every genre. There’s something for everyone!

The Our host of this great event, Dr. Carla Hayd will bring to you the following list of impressive authors:

 @PBSBooks1 @LibraryofCongress #NatBookFest

The post National Book Festival 2018 Happens Tomorrow Catch it Live-Streaming first appeared on Book Publishing.]]> https://eliteonlinepublishing.com/national-book-festival-2018-happens-tomorrow-catch-it-live-streaming/feed/ 0 https://eliteonlinepublishing.com/podcasts-increase-bottom-line/?utm_source=rss&utm_medium=rss&utm_campaign=podcasts-increase-bottom-line https://eliteonlinepublishing.com/podcasts-increase-bottom-line/#respond Fri, 10 Aug 2018 09:00:02 +0000 https://eliteonlinepublishing.com/?p=3247 Quite possibly the smartest thing you can do as an author, publisher or expert is to build a platform of raving fans. Fortunately, one of the best and easiest ways to attract new buyers, clients and fans to you is through a podcast.    Good news… Elite Online Publishing can create and help you start […]

Social media can attract new fans and customers, generate leads, and drive traffic back to your website. However, it is challenging to constantly be on top of your social media presence.

This post will show you how to use scheduling tools to save time and boost your social media results.

Why Schedule Social Media?

It saves you time and can actually help improve your results. Here’s how:

• Helps plan a good mix of content to ensure you diversify your updates
• Schedule your most important updates when your audience is online
• Allows you to actively engage your audience
• Improves your social media ROI

Scheduling Options

Social media scheduling used to be straightforward: pick a time and date and the tool will post the update for you. However, scheduling has evolved to offer several ways to make scheduling easier and more effective:

• Create a queue of posts to be shared automatically by the tool
• Create multiple queues based on the content of the update, each with their own time slots
• Create queues that automatically re-share the updates in them
• Upload multiple updates in bulk from a spreadsheet
• Pull all the latest posts from an URL to schedule them faster

What To Schedule

Some social posts are perfect for scheduling; others are better shared in real time.

You can schedule:

• Evergreen content is basically any content that stands the test of time and remains relevant for months such as blog posts, videos, infographics, and so on. These are perfect to re-shared regularly in order to boost their results and reach
• Promotional updates or marketing campaigns needing to be carefully planned ahead of time should be scheduled at the times of maximum impact
• Images and any other visuals

Focus On Your Goals

Social media activity should reflect your overall marketing goals. The updates you post should help you achieve your objectives:

• To boost your engagement, schedule more images and other visual content and ask more questions
• To boost your website traffic, promote your blog posts and website more often
• To become more influential, post more news and curate more content

You can build the ideal content ahead of time for any goal you have and schedule it. This gives you time to make your posts better and then engage with your fans and followers.

Useful Social Media Marketing Tools For Scheduling

Here are some of the best social media scheduling options on the market, with a rundown of their features.

Buffer

Buffer is an easy-to-use social media scheduling and analytics tool for quick scheduling; it has very intuitive interface and works with Twitter, LinkedIn, Facebook, Google+, and Instagram.

The biggest attraction is the queue, which is quick to set up; you add time slots for each day and then upload all the updates you want. The tool will then automatically publish your updates at those times, throughout the day, until it runs out of them.

Certain updates should be scheduled at specific times; but for other updates, like re-shares or blog posts, it’s a great way to save more time (as you won’t have to schedule each update every time you upload something new).

You can also add URLs with RSS feeds to see their latest posts and schedule them or add them to your queue. Plus, you have access to content analytics to help you understand how to optimize your posting schedule based on your updates’ results.

Agorapulse

Agorapulse, a social media management tool, is an all-in-one-tool with several scheduling options and that works with Twitter, Facebook, LinkedIn, Instagram, Google+, and YouTube.

It has an intuitive, easy-to-use interface that allows you to fully manage your accounts.

In terms of scheduling, you get several useful features and options:

• Upload all of your updates in bulk from a spreadsheet to schedule or queue them all in one go
• Use the social media calendar to plan and schedule updates
• Create several different queues for all your different types of content: evergreen posts to re-share, curated content to share throughout the day, and so on
• You then set time slots for each queue category, decide which posts you want re-shared, set expiration dates for time-sensitive posts, and make all kinds of customizations to make sure your queues run smoothly and automatically
• Use the URL of a website with an RSS feed to automatically pull that publications’ latest content and quickly schedule it

Apart from all of these diverse scheduling features, you can also use Agorapulse for social listening, responding to comments and mentions, and checking your analytics, among other features.

MeetEdgar

MeetEdgar is a great solution for small businesses that have little time for handling their social media marketing. And while it’s not that great for spontaneity or customization, MeetEdgar will help you save a lot of time by automating your updates as much as possible.

It works with Twitter, Facebook, and LinkedIn and it has one main — and attractive — feature: the queue categories.

As with Agorapulse, you can create as many categories as you like, build the schedule as you want for each category, and then simply upload your updates (including in bulk from a spreadsheet) to automate the whole process.

Unless you specify otherwise, the tool will automatically share and re-share your updates at the specified frequency and times, until you stop them. That is what makes MeetEdgar such an attractive option: You can pretty much automate your entire social media posting and leave plenty of time to engage and create new content which you can then add to your queues.

Another useful feature is that you can use the URLs of your preferred publications and blogs. The tool then asks you which queue you want to add the new items to so that it automatically adds them and shares them as per the queues’ settings.

Use social media scheduling wisely and follow the tips in this article to help build a better posting schedule. It will save time and help you improve your results from social media marketing.

Remember that:

• There are different types of scheduling options that can help you save even more time, depending on how you want to schedule a post
• When creating and scheduling social media updates, take the time to make sure that your social media activity will help you achieve your objectives
• Take the time to actually engage with people in real time
• Don’t schedule everything!

Author Beverly Kyer, hit #1 Bestseller in SIX Amazon.com categories with, “Surviving Compassion Fatigue: Help For Those Who Help Others.”

San Francisco, CA – Friday, June 28, 2018 – Bestselling Author Beverly Kyer Hit #1 on Amazon with her book, “Surviving Compassion Fatigue: Help For Those Who Help Others,” which was re-released June 26, 2018, by Amazon.com – the nation’s #1 place to buy books.

On its launch day, “Surviving Compassion Fatigue: Help For Those Who Help Others” climbed the Amazon Charts to reach #1 Bestseller status in SIX categories including Nursing, Work-Related Health, Mental Health Nursing, Community Care, Injury Prevention, and Nursing Home Care. Publisher, Elite Online Publishing, assisted in the re-release of the book.

About the Book –

If you’re a Human Service Provider, caregiver, or you work with at-risk populations such as child protective services or adult protective services, as a counselor, social worker, probation officer, medical or mental health professional, with the justice system and law enforcement, also emergency response, rescue and recovery teams, or in any of the dozens of helping professions, Surviving Compassion Fatigue: Help for Those Who Help Others is for you.

You will learn about one woman’s physical and emotional descent due to years of self-neglect. You will also learn about her recovery as well as how to serve and care for others without forgetting to take care of yourself.

This book is full of practical wisdom and advice for those in the helping professions and caregivers. It tells Beverly’s story, as well as the stories of others who have neglected their own self-care. But more than that, it educates those in the helping professions and in caregiver roles about the importance of strategies for consistent self-care.

Find out how you may be putting yourself at risk and learn skills, techniques and strategies to restore and maintain inner self-regulation, physical and emotional wellness and inner calm while still caring for those in need. You owe it to yourself.

Click Here to Watch the Book Trailer Video

About the Author –

Beverly Kyer has a Master’s Degree in Social Work and is a member of the Academy of Certified Social Workers. She has postgraduate certificates and over three decades of experience in the integrated approach to readjustment counseling therapist, post-traumatic stress disorder, social research for the mentally ill, and employee assistance program coordination. Beverly was also certified in Toronto Canada at the Traumatology Institute as a Compassion Fatigue Specialist. Beverly became a Clinical Social Worker specializing in pediatric oncology; PTSD in Vietnam Veterans, and Psychiatric Day Hospital Treatment. She spent much of her career with the Veterans Administration Veterans Outreach Center and Medical Center in The Bronx, New York City. Beverly also spent more than a decade as a direct care service provider in the foster care system. She also spent seven years as an urban high school counselor, providing emotional and psychological support for students and staff. Two episodes of heart failure led Beverly to make a major downshift in her life by resigning from full-time employment, joining the self-employed, and devoting her life to help others who work in highly stressful environments. Beverly lectures around the country on compassion fatigue, which is sometimes known as secondary or vicarious traumatic stress. Beverly has three grown children: two sons and an adopted daughter, and she lives in Northern California in a quiet cul-de-sac near the delta. Oil painting, music, movies, and good books are among her passions.

Learn more about Beverly by clicking below:

www.beverlykyer.com

Follow Beverly on Facebook by clicking below:

https://www.facebook.com/authorbeverlykyer/

The Second Edition of “Video and Social Media Marketing for Professionals: The Top 20 Way to Increase Local and Internet Traffic” by Bestselling Author Jenn Foster Hit #1 in FIVE Categories on Amazon.com

Salt Lake City, UT Friday June 1, 2018 Jenn Foster of Elite Online Publishing released the second edition of one of her first books and hit #1 Bestseller on Amazon.com yet again.

On the day of release, this book started its upward movement towards bestseller status on Amazon.com and reached #1 bestseller status in FIVE categories including, Online Advertising and Home-Based Business Advertising, Internet & Networking.

Video and Social Media marketing are a must if you own a business today. In this book Jenn Foster answers the frequently asked questions about what you need to do for your business in today’s world of internet marketing. Video and social media marketing is a much sought after service today by a lot of major companies. For almost a decade, Jenn Foster has been an internet marketing consultant that helps business professionals manage their local and internet traffic. In this book Jenn talks about combining different marketing tactics, like: social media marketing, video marketing, mobile marketing, and local marketing to increase Internet and Local Traffic.

Frequently Asked Questions are:

FAQ #1: Why Do You Need Video Marketing?

FAQ #2: How Can I Increase Local Traffic by using Lead Capture Pages?

FAQ #3: How Can I Use Social Media and Video Marketing to Increase My Profits?

FAQ #4: How Do I Leverage Social Media and Video Marketing to My Offline Business?

FAQ #5: What Social Media Platforms Do I Need to Be On for My Business?

FAQ #6: What is Mobile Marketing?

FAQ #7: How Do I Improve My Website’s Format to Increase my Profits?

FAQ #8: Why Does Your Business need Video?

FAQ #9: What is a Video Card Brochure?

FAQ #10: Should I Hire a Videographer or Shoot My Own Video?

FAQ #11: What Topics Should I Use in Video?

FAQ #12: How Long Should My Video Be?

FAQ #13: How Do I Use SEO to Optimize my Online Videos?

FAQ #14: How do I integrate Video Into My Online Marketing Campaign?

FAQ #15: How Do I Get People to Watch My Videos?

FAQ #16: Should I be Uploading Videos on YouTube or my Website?

FAQ #17: How do I Create Videos that will Keep My Audience Engaged?

FAQ #18: How Can I Make Sure that the Right People Watch My Videos?

FAQ #19: How Do I Keep My Video Content Relevant?

FAQ #20: How Do I Use Video in Email?

About The Author:

Jenn Foster is one of today’s national leading online and mobile marketing experts. She is the founder and CEO of Biz Social Boom, a company dedicated to helping business owners of all sizes thrive in today’s highly technical world of product and service promotion. She is dedicated to helping businesses use powerful new online and mobile marketing platforms to get visibility, traffic, leads, customers and raving fans. A graduate of Utah State University, Jenn is an award-winning web designer, author and sought-after speaker. She received an Award in Hollywood from the National Academy of Best Selling Authors. Jenn enjoys raising and having fun with her three children, and family.

Additional information about Jenn and her business can be found at  www.JennFosterSEO.net

Follow Jenn at:
AuthorJennFoster.com/ or Facebook.com/AuthorJennFoster/

Jenn Foster & Melanie Churella Johnson are the co-owners of Elite Online Publishing.

Learn more about Elite Online Publishing and their offerings by clicking the links below.

www.EliteOnlinePublishing.com

YouTube Channel – Elite Online Publishing
Podcast- Elite Expert Insider

Elf Shelf Activity & Coloring Books
Elite Journals

Book Writing Fast Pass Course
Zero to Hero Course
Free Course: 5 Secrets To Marketing Your Book

First and most obviously, your video should appear prominently on your homepage. However, setting it up to sell takes a few steps.

1. Use a customized thumbnail that had a captivation headline.
   • Give people an obvious reason to click play!
   • Use eye-catching colors and photos.
2. Script the video so it offers real value to the visitor.
   • Does it satisfy a need?
   • Does it answer a burning question?
   • Does it impart wisdom they may be seeking about your profession?
3. Make your videos user-friendly across all platforms.
   • People today are searching more and more from their phone.
   • Encode it properly to play so that it is easily visible on mobile devices.
   • Test it your self to be sure you aren’t missing out on that opportunity.
4. Give your video a call to action button.
   • Help people take action.
   • Make sure they will get value from taking action!
   • Make to next step easy by setting it up so they can click through to take action.
     • Purchase your product
     • Sign up for your newsletter
     • Set up a meeting
     • Any action you desire

So many websites get visitors but lose them because they have no call to action. Capture their attention and gain their business with a great call to action!

Stay tuned for more simple success tips!

Subscribe to the PODCAST NOW on Apple Podcast 

Listen Below or Watch the YouTube Video.

Learn more about Allyson Chavez at allysonchavez.com/

For access to all of this year’s podcasts visit:

Elite.Libsyn.com  or  YouTube – Elite Expert Insider – Second Season

Vimeo is rolling out new features to simplify video distribution across social networks, including a tool that allows live video to be streamed to Facebook, YouTube, Twitch and Periscope at the same time. Another allows creators to upload to both Facebook and YouTube simultaneously with just one click.

They have been shifting its business away from being a destination site for video content, like YouTube, and more of a tool provider for video creators. The company decided to scrap its subscription video-on-demand plans, promote Anjali Sud to CEO, and acquire live video streaming platform Livestream.

They now aim to be more of a one-stop shop for anything video creators need to run their businesses, from tools to host, share and sell their videos, to building their own subscription or over-the-top streaming services.

Vimeo’s “Publish to Social” tool will mean creators won’t have to spend time manually uploading to multiple sites. Instead, they can upload to both YouTube and Facebook at once. This is especially important for those who seek distribution on Facebook, as it favors videos hosted on the site itself versus shared YouTube links. Vimeo plans to add other networks, as well.

Creators will be able to use Vimeo’s stats and performance dashboard to track things like plays, likes, and comments, so they can track their video’s performance across Facebook and YouTube. This is currently available as part of Plus, PRO, Business, and live plans. (More details are available here.) This shows Vimeo’s new position in the market as a partner versus competitor to other video hosting sites.

The other new tool, Simulcast, had been a Livestream feature that’s now coming to Vimeo by way of its Live plans.  This tool will enable video creators to live stream their events from Vimeo to any RTMP (real-time messaging protocol) -enabled site, including Facebook, YouTube, Periscope, Twitch, and others. The feature will allow for savings on bandwidth costs because they’ll be simulcasting via a single input stream, instead of requiring separate streams for each destination. When the live stream ends, the video remains available on Vimeo, allowing creators to manage it, re-share it or even sell it. They can also track how their stream performed, though these are fairly high-level for now.

Vimeo plans to address more of creators’ needs by way of a tools marketplace of sorts, as it doubles down on its partnership efforts. The company already has some partnerships with large companies, like Adobe (Premiere Pro), Dropbox and Google (Google Drive, Google Analytics), MailChimp and LinkedIn, among others.

Some of the potential integrations that Sud is most excited about include cutting-edge tools for things like A.I.-driven editing or livestreaming in augmented reality. However, it’s not clear if a tools marketplace will be a revenue driver for Vimeo at launch. While there’s no official launch date on this marketplace, the social distribution tools are live now.

New Year, New Episodes on our Podcast Elite Expert Insider Season 2!

Do you want to start a podcast? Are you unsure what you need to do to get started? Jenn Foster and Melanie Johnson interview Paul Colligan, the Podcasting expert! Paul Colligan helps others leverage technology to improve themselves and broaden their audience with reduced stress and no drama. Listen in to learn the best practices when podcasting.

Learn more about Paul and Podcasting by clicking on any of the links below:

PaulColligan.com

SchoolOfPodcasting.com

or Watch the PODCAST NOW on YouTube below.

Access the PODCAST NOW on Apple Podcast 

Melanie goes into this more on her Facebook live post here

You can find all the videos on Facebook here

You can also watch the YouTube videos that give you tons of free information and downloads worth over $1,000 here: